Robinhood Chain · Early access
Scan the box.
Own the company
that made it.
A receipt tells you where you paid. A barcode tells you who made it — the left half of every code on your shelf is a company, printed there by the company itself. Point a camera at it and a sliver of that company's stock lands in your wallet.
- GTIN
- 028400645270
- GS1 prefix
- 028400
- Licensee
- Frito-Lay, Inc.
- Listed parent
- PepsiCo
Pays on listing
+PEP
Reward
$0.25
Listed on a US exchange. Waiting on a tokenized share.
The left half of a barcode
is a company.
Not a guess about a company. The company itself: GS1 licenses that block of digits to one brand owner, and the owner prints it on everything it makes. A receipt has to be read. This has to be looked up.
The company
049000 is licensed to The Coca-Cola Company — on every can they make.
The product
Assigned by Coca-Cola, to Coca-Cola's own rules. Which flavour is none of our business.
Not read. Resolved.
There is no handwriting to interpret and no merchant line to match. Thirteen digits go in, one licensee comes out, and the same code gives the same answer every time.
The company printed it.
A GS1 prefix is not our label for a brand. It is the brand's registered identifier for itself, printed by the brand, at its own expense.
The second hop is the work.
Frito-Lay is not a ticker. PepsiCo is. The prefix names a licensee; the map carries it up to whatever is listed above it — sometimes three owners up.
- 56
- brands mapped
- 32
- parents behind them
- 3
- paying today
- 11
- prefixes unverified
Counted from the map in this build, not from a pitch deck.
Three steps.
Nothing to buy.
You are not signing up for a loyalty scheme and you are not spending anything. You are taking an inventory of a house you already paid for.
- 01Live camera only
Aim
Open the app and point it at the barcode on something you already own. There is no upload button and no camera roll — the code has to be in front of you, on the box, now.
- 02No guessing involved
Resolve
The check digit is verified, the company prefix is looked up, and the licensee is carried up to whatever is listed above it. If the prefix is not in the map, you are told that, not given a best guess.
- 03Fractional, tokenized
Own
A tokenized fractional share of the parent lands in your wallet, issued and custodied by a licensed third party. One barcode pays once, to one wallet, ever.
56 brands.
32 companies.
Every name below is a different package on a different shelf, bought on a different day, in a different aisle. Turn them over and most of your house belongs to a dozen boardrooms.
Showing brands
Owners, by how much shelf they hold
- PEP6
- PG6
- KO3
- MDLZ3
- AMZN2
- GIS2
- KHC2
- HSY2
- KMB2
- CLX2
- KDP2
- K2
- KVUE2
- Mars, Incorporated2
- COST1
- AAPL1
- CL1
- CPB1
- CAG1
- KLG1
- CHD1
- POST1
- WMT1
- TGT1
- BUD1
- TAP1
- UL1
- NSRGY1
- ENR1
- SJM1
- BRK.B1
- Trader Joe's1
Two of them cannot be owned at any price. Mars has been family-held since 1911 and Trader Joe's sits inside a German family trust — scan those and $BPR is paid instead, because there is no share to send.
Ownership Facts,
printed on the side.
The one panel every shopper already knows how to read, pointed at the only ingredient nobody lists: who ends up with the money.
Ownership Facts
1 household scanned
Amount per household
% of shelf
- PepsiCo PEP11%
- Procter & Gamble PG11%
- The Coca-Cola Company KO5%
- Mondelez International MDLZ5%
- Amazon AMZN4%
- General Mills GIS4%
- Kraft Heinz KHC4%
- The Hershey Company HSY4%
- Kimberly-Clark KMB4%
- The Clorox Company CLX4%
- Keurig Dr Pepper KDP4%
- Kellanova K4%
- Kenvue KVUE4%
- Costco Wholesale COST2%
- Apple AAPL2%
- Colgate-Palmolive CL2%
- The Campbell's Company CPB2%
- Conagra Brands CAG2%
- WK Kellogg Co KLG2%
- Church & Dwight CHD2%
- Post Holdings POST2%
- Walmart WMT2%
- Target TGT2%
- Anheuser-Busch InBev BUD2%
- Molson Coors TAP2%
- Unilever UL2%
- Nestlé NSRGY2%
- Energizer Holdings ENR2%
- The J. M. Smucker Company SJM2%
- Berkshire Hathaway BRK.B2%
- Not listed anywhere6%
* % of shelf is the share of scanned items whose listed parent is this company. It is not a share of what you spent, and it is emphatically not a share of the company — that part you have to be paid.
Read it the way you read the back of a cereal box.
A nutrition panel exists because the ingredients are not obvious from the front of the pack. Neither is this. The front says Tide, Bounty, Dawn, Crest, Gillette and Pampers — six brands, six aisles, six decisions. The back says Procter & Gamble, once, with your money in it.
The one nobody guesses
Duracell resolves to Berkshire Hathaway. Not a licensing deal — Berkshire bought the company outright in 2016, so the batteries in your drawer are a BRK.B holding wearing a copper top.
The one that cannot pay
Mars, Incorporated and Trader Joe's are private. There is no share to send, at any price, and the panel counts them at 6% rather than quietly leaving them out.
The one that pays today
Only 3 of these 32 have a tokenized share on Robinhood Chain right now: AMZN, COST, AAPL. The rest are mapped and waiting on a listing.
The reward is stock,
so the rules are boring.
Anything that pays in shares gets attacked. The defence here is mostly arithmetic: make each scan small, make the ceiling low, make every code pay exactly once — and the cleverness stops being necessary.
- 01
Live camera only.
There is no upload button. The code has to be in front of the lens, on a physical package, in the moment. A screenshot, a saved photo or a barcode on a screen cannot even be submitted.
- 02
One code. One wallet. Once.
A GTIN pays a given wallet a single time, ever. Rescanning the same shelf next week pays nothing, and neither does a second angle, a second phone or a second account on the same code.
- 03
The cap is the fraud model.
A scan is worth $0.25 and a wallet tops out at $20 without holding anything. Standing in an aisle photographing stock you do not own is a long afternoon for pocket change — a ceiling stops more abuse than any detector, and it is a rule we can publish.
- 04
We never see the purchase.
A barcode is not a receipt. There is no merchant, no total, no date and no card — nothing about where you shop or what you paid ever reaches us, because the product does not need it to work.
And the part we do not publish
Every frame is checked for the things that separate a package from a picture of one. Which things, and in what order, is not written down here. That is the point of it.
Three pay today.
The pantry is waiting.
A reward can only be paid in a stock that has been tokenized, and that list is short. Rather than dress it up: here is exactly what lands in a wallet this week, and here is everything mapped, resolving correctly, and waiting on somebody else to list it.
COST
Costco Wholesale
Kirkland Signature
AMZN
Amazon
365 · Amazon Basics
AAPL
Apple
Apple hardware
Mars, Incorporated
No tickerFamily-held since 1911. No stock exists at any price.
Trader Joe's
No tickerHeld by the Albrecht family trust behind Aldi Nord.
Drag it.
Count your house.
The average home carries a few hundred branded items. Every one of them has a code on it, and every code has an owner. Here is what an inventory is worth, under the exact rule the app runs.
$0.25 a code, your first pays $2.00, 20 a day, $20 in total. Holding $BPR moves the ceiling and nothing else — the rate is the same for everyone.
- Items counted
- 120
- Codes that pay
- ceiling reached73
- Days to scan
- 4
- Distinct tickers
- 31
Paid in stock
$20.00
Mostly in
- PEP11
- MDLZ6
- KO6
- PG6
- PRIVATE5
- HSY4
- K4
- KDP2
Ticker mix is taken from the map in this build, walked in order. Your cupboard is not this tidy.
Same rate for everyone.
Only the ceiling moves.
Holding $BPR does not pay you more per code, and there is no tier where a scan is worth more than anyone else's. It raises how much of your own house you are allowed to finish counting.
Paper
Free · hold nothing
- Per code
- $0.25
- Limit
- 20 a day
- Lifetime
- $20
- Extra
- —
The kitchen counter and the bathroom cabinet.
Poly
Most peopleHold 100K $BPR · 0.01% of supply
- Per code
- $0.25
- Limit
- 60 a day
- Lifetime
- $100
- Extra
- Priority resolve
Enough ceiling for the whole house, garage included.
Foil
Hold 500K $BPR · 0.05% of supply
- Per code
- $0.25
- Limit
- 60 a day
- Lifetime
- $100
- Extra
- Request a prefix · public shelf
Missing brand? Foil holders send it to the front of the map.
Every wallet's first code pays $2.00 on any tier. $BPR is not deployed and holdings are not yet checked against anything.
The obvious ones.
Asked in the order people actually ask them.
You get a tokenized fractional share of the listed parent, issued and custodied by a licensed third party — the same instrument, in the same wallet, whoever you are. It is a security: it moves, and it can go down. Availability depends on where you live.